Dude Perfect Colab
We collaborated with the Warriors on a Dude Perfect vs. Curry trick-shot contest for the ages that racked up millions of views while featuring Rakuten branding and one crafty live-read.
One of the many email campaigns we crafted to promote the Rakuten X Warriors partnership.
Behind the Fit
Stephen Curry is passionate about giving the underrepresented a platform to shine. Rakuten produced a program that allowed Curry to showcase Black designers through his much-beloved tunnel fits. We launched with a social-first approach that led fans to a customized shopping experiencing.
Dub Yourself
In order to tip off the ‘24-’25 season with a splash, we created the AI driven “Dub Yourself” experience that turned everyday fans into Warriors.
